Remixing Knowledge

REMIXING KNOWLEDGE: OCCUPATIONAL THERAPY

The objective for this week's special blog post was to find a source that was created by a professional in our chosen career that is a remix and to use RAIDS to read and respond to that remix.While searching for my source, I found this brochure for "OT at Home"  that caught my eye. 

RAIDS: Revision Arrangement Invention Delivery Style

Revision:

• Independence as the worst thing to lose (not physical characteristics)
• Occupational Therapy services in the individual's home instead of just clinical/hospital settings

Arrangement:

• "Whats the worst thing to lose?" is the largest to catch the readers' attention
• Highlighted recommendations also to catch the readers' attention and to persuade them to try the service 
• Services and contact details placed in the middle and also highlighted to draw more attention

Invention:

• Adapting an individual's home to accommodate their needs instead of only treating the individual
• Independence as the worst thing to lose as an individual

Delivery:

•  Brochure

Style:

• Informational
• Advertisement
• Eye Catching (Bold colors and large words)

Through my critical reading of this brochure, I have concluded that the audience for this source is those in need of occupational therapy, more specifically older patients instead of children and infants. I came to this conclusion because the services offered are more suited for adults and elderly people such as "Return-to-work assessments and advice," and "Nursing and Residential Home assessment and advice."  The purpose of this brochure is to advertise OT at Home. They emphasized the many services they provide, along with personal reviews of their services using bold colors, font, and font size to draw the readers' attention. The use of these different rhetorical strategies caught my eye, which shows me that they are effective strategies to help promote their business and bring in more clients.

WORKS CITED

"Occupational Therapy at Home." Photograph. Occupational Therapy at Home. N.p. N.d. Web. 2 April 2013.